veselosky

veselosky

Journalism is too important to be locked behind a wall

Journalism that is hidden and inaccessible is an oxymoron. Placing news behind a pay wall makes it less valuable.

Meta: Fixed RSS Feed

Apologies to my readers (both of you who had subscribed to my RSS feed and were greeted with silence. I just discovered today that a redirect run amok has been preventing RSS updates from getting through. I have fixed the problem and the feed is now live again. This means you may experience [...]

Copyblogger on Media Business

Brian Clark (“copyblogger”) gave this insightful keynote about new media at Affiliate Summit 2010. Watch the video and learn!

Content is not a Product: Why Newspapers Fail

I hear the same sentiment from executives all over the media industry, and especially from newspapers. “We deserve to get paid for our content.”
Dear Media Executives: You’re doing it wrong!
The reason so many newspapers are sinking, shrinking, or stinking is that they have totally forgotten what the source of value for their business really is. [...]

NYT’s Freemium Pay-wall Plan is (maybe) Good Business

The recently announced plan for the New York Times to start charging frequent visitors is basically sound, contrary to the arguments of many freeniks.

Why News Archived Behind Pay-Wall Fails

Why does archiving news behind a pay-wall fail? Because yesterday’s news wraps today’s fish.

The Tablet Fallacy (or, Old Media is Screwed)

With so much hand waving about tablets and opportunities for media, the big media companies have missed the point. Their business is not about a device, it’s about serving their community.

Case Study: I Can Has Video?

Check out this case study on web video, I Can Has Video? Web video & Cheezburger Network’s billionth video view, by Matthew Stringer over at Flip the Media.
Or just watch the video:

The Three C’s of New Media: Creation, Curation, and Compilation

Every media business is built around at least one of three key content activities: creation of content, curation of content, and compilation of data into content. Many media businesses, especially the large ones, make all three of these activities core competencies. Which sounds most like your business?

The Real Value of Social Media is its Weakness

The Real Value of Social Media is its Weakness

Social media tools like Twitter provide real value through the connections they enable. Here’s an example, and an explanation.